Peter Senge is a prominent systems thinker and author, best known for his book The Fifth Discipline. He introduced the concept of the "learning organisation," where continuous learning and adaptation are key. Senge emphasised systems thinking, personal mastery, and shared vision as essential disciplines for organisations to thrive and adapt in a rapidly changing world.
The "New New Product Development Game" by Hirotaka Takeuchi and Ikujiro Nonaka introduced the concept of a faster, flexible approach to product development. Emphasising teamwork, self-organisation, and overlapping phases, it likens the process to a rugby match, where teams pass the ball seamlessly. This method, foundational to Agile, encourages innovation and adaptability in competitive markets.